Here to help you with copywriting & content of every kind 

 

HOW I CAN HELP YOU

In a nutshell: with any kind of copywriting - whatever the channel, whatever the purpose, whatever the subject. I'm a senior level creative and can help you with all of the below - and more!

  • brand, tone of voice & messaging: workshops and guidelines

  • web content

  • straplines

  • fundraising pieces (direct mail, major donor, corporate, individual giving, legacy & more)

  • ads

  • copy for exhibitions, films & scripts

  • email

  • blogs and think pieces

  • clothing & other merch

  • press releases, statements, crisis response

  • annual reports

  • patient information

  • brochures

  • design management (working with your or one of my partner designers)

  • editing

  • proofreading 

I can help you tell stories, show the impact you're having, inform, sell, fundraise and more. I can turn any long-winded and jargon-heavy copy into something that jumps off the page and nudges your audiences into doing what you want them to do.

 

ABOUT ME

I'm Helen. I’ve been doing good things with words for over 15 years - copywriting, editing and content-producing at high profile organisations including Rough Guides, Penguin, Plan International, Marie Stopes, Blood Cancer UK, Cancer Council and the Royal Free Hospital. I used to be a Communications Manager, so I get how organisations work and what you need.

A BIT MORE ABOUT ME

I usually work with charities ... I specialise in health, international development and anything doing some social good. But I'm happy to work with anyone nice really - my skills are pretty transferable!

I've also written about electric radiators, girls' rights, disaster response, family planning, cancer research, outdoor education for young people, diversity & inclusion, plumbing, childcare and more.

 

If you work with me you'll get creativity, simplicity and integrity. I'm available for freelance work on a project-by-project or ongoing basis. I can work from home, park myself in your office or just pop in to see you from time to time - it's up to you! I'm based in Edinburgh but travel UK-wide for client meetings. 

You can take a look at some of my work below. Or - if you've read enough ...

WEB CONTENT
Computer keyboard
CAMPAIGNS
Campaign postcard
BRAND
Canvas bag
FUNDRAISING
Major donor fundraising brochures
FILM
Filming in Ethiopia
HEALTH
Patient leaflet
 

“Helen is a collaborative, creative and audience focused copywriter who is as comfortable managing large cross functional project teams as she is working independently developing creative concepts. Her mix of strategic communications thinking and attention to detail makes her the perfect fit for any project large or small. She's a great addition to any team and I'd highly recommend her to anyone.” 

Rich Williams

 

Was Head of Creative & Digital

Bloodwise

 

CONTACT

  • Twitter Social Icon
  • LinkedIn Social Icon
  • Facebook Social Icon

© Helen Marsden 2020

Privacy